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Tuesday, March 26, 2013

TOEIC Word of the Day - launch

Norwegian Cruise Line Is On A Roll: Who Needs Vegas?

The Norwegian Breakaway will set sail in May on its maiden voyage to Bermuda with three Broadway shows, New York's famed Rockettes and a send-off from Cardinal Timothy Dolan.
"Cardinal Dolan has agreed to bless the ship," said Kevin Sheehan, CEO of Norwegian Cruise Line (NCLH), the suddenly hot operator of the 4,000-passenger vessel.
It'll be the largest cruise ship to berth in the Big Apple and the first of up to four new megaships Norwegian plans to launch over the next four years.
The Norwegian Breakaway will be the largest ship to home-port year-round in New York City. AP
The Norwegian Breakaway will be the largest ship to home-port year-round in New York City. AP View Enlarged Image
The Norwegian Getaway will be the next to sail early next year, from Miami.
Miami-based Norwegian is building new megaships for the North American market as other cruise lines are pulling back their building programs.
Meanwhile, its stock is hot, having soared 60% since the firm's initial public offering in January.
"Norwegian is coming in with new ships when other lines are slowing growth in North America," said Cruise Week editor Mike Driscoll. "So there's a little opening for them to grow and not face a lot of other new ships."
Norwegian, which will have 12 ships counting the Breakaway, is much smaller than Carnival (CCL) and Royal Caribbean (RCL), which dominate the cruise industry. But it claims a younger fleet.
"Following capacity growth of 6% to 10% a year for most of the millennium's first decade, the industry is headed for just 2% to 4% growth over the next three or four years," said Matthew Jacob, cruise industry analyst with ITG Investment Research.
"That's as low as it's been for at least 15 years," he said.

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